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DTSTART;TZID=America/Chicago:20210310T113000
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SUMMARY:Virtual Program: How to Spread the Word Without Being Annoying
DESCRIPTION:SMPS Wichita Virtual Event from the Master Content Marketing Webinar Series. Module 2\, the Guide to Content Promotion\n\n\n(Free for SMPS Wichita Members) \nThis is the second in a series of webinars about content marketing. In this virtual event\, we’ll show the approximately 90 minute webinar\, and then we’ll have a 30 minute group discussion/wrap up afterwards. \nThe Guide to Content Promotion: How to Spread the Word Without Being Annoying\nIn the A/E/C industries\, firms are concerned about being too annoying to their clients. How do they avoid it? By doing absolutely nothing! In this session\, we’ll discuss how to promote client-focused content that feels like assistance rather than a nuisance. Social media\, email campaigns\, and content frequency will be the focus of this session. \nDuring this 90 minute module\, participants will: \n\nLearn how to create a content calendar that aligns with your availability and user behavior\nGain tips on how to optimize social media to promote thought leadership\nLearn how to develop email campaigns that promote content\, projects\, and people\nExplore promotional best practices
URL:https://www.smpswichita.org/event/virtual-program-how-to-spread-the-word-without-being-annoying/
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